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Gräf & Lantz, Inc.

Los Angeles, CA

A & D Trade Program

Graf Lantz offers opportunities to support the talents and projects of interior designers, architects, and hospitality professionals. Using our own in-house studio and factory we are able to accommodate trade professional needs by offering custom alteration from our current collection or we can develop custom products to your specifications.

A & D Trade Program

Why Graf Lantz?

  • Products made in the USA
  • High quality and unique product
  • Strong pricepoint for luxury product
  • Short lead times
  • Felt is lightweight = better shipping costs
  • Customization and branding opportunities
  • Superfast in-stock shipping
  • Sustainable materials and production
  • Extensive collection across all categories and price points
  • Strong story
  • Great people behind the brand!

What we offer

  • 25% trade discount off retail of product
  • Custom CAD requests for project approvals
  • Special & Custom Project requests
  • Great dedicated staff
  • Swatches upon request
  • Appointments at the LA Factory/Studio
  • Tours at the LA Factory/Studio

Explore our Space Catalog:

Merino Wool Felt: Key Selling Points

We use only the finest luxury grade Bavarian merino wool felt sourced from the merino wool sheep. This textile is prized for its incredible high-performance capabilities:

  • Stain & Water Resistant
  • Super Easy to Clean and Care For
  • Water Wicking - “Coaster that Work”
  • Extremely durable and long-lasting
  • Ultra Lightweight
  • Heat Resistant (read perfect for keeping a wine bottle chilled or protecting surfaces from hot pots)
  • All-natural & renewable
  • Nontoxic & color-fast
  • Odor & Bacteria resistant
  • Soft, Luxurious hand
  • No Pilling!

The Brand

Our Factory




and Care

My Cart

Accessories 1
Rs. 100.00
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Accessories 1
Rs. 100.00
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Accessories 1
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Rs. 100.00