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Trade Program

Graf Lantz offers opportunities to support the talents and projects of interior designers, architects, and hospitality professionals.

Create a Trade account

Why Graf Lantz

  • Products made in the USA
  • High quality and unique product
  • Strong price-point for luxury product
  • Short lead times
  • Felt is lightweight = better shipping costs
  • Customization and branding opportunities
  • Super fast in-stock shipping
  • Sustainable materials and production
  • Extensive collection across all categories and price points
  • Strong story
  • Great people behind the brand!

What we offer:

  • 25% trade discount off retail of product
  • Great dedicated staff

Merino Wool Felt: Key Selling Points

We use only the finest luxury grade Bavarian Merino wool felt sourced from the merino wool sheep. This textile is prized for its incredible high-performance capabilities:

  • Stain and water resistant
  • Easy to clean and care for
  • Water wicking: Coasters that Work
  • Extremely durable and long-lasting
  • Lightweight
  • Heat Resistant (perfect for keeping a wine bottle chilled or protecting surfaces from hot pots)

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