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Gräf & Lantz, Inc.

Los Angeles, CA

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Our Commitment to Sustainability

When we stumbled into this business a mere 12 years ago sustainability was barely a whisper in the wind. We chose specifically to make our products with undervalued yet uncompromising Merino wool felt that just happens to be one of the most sustainable materials in the world. We also chose to produce in the US because we were able to maintain the level of quality that we insisted on. Using every last scrap of material was a simple matter of cost-effective efficiency. It meant survival then, it still does today, but it wasn’t until later that we made the connection between what we do every day, the continued choices we make and our role in the much larger concept of sustainability."

 

— Daniel Lantz and Holger Graf, Founders

When we stumbled into this business a mere 12 years ago sustainability was barely a whisper in the wind. We chose specifically to make our products with undervalued yet uncompromising Merino wool felt that just happens to be one of the most sustainable materials in the world. We also chose to produce in the US because we were able to maintain the level of quality that we insisted on. Using every last scrap of material was a simple matter of cost-effective efficiency. It meant survival then, it still does today, but it wasn’t until later that we made the connection between what we do every day, the continued choices we make and our role in the much larger concept of sustainability."

 

— Daniel Lantz and Holger Graf, Founders

Conscious Creation

For us, quality means more than just a well-finished bag or functional coaster, it means incorporating everything from where a material is sourced and how it’s made, to how we treat the people whose art and passion transform it into Graf Lantz products.

• Products built to last
• Renewable, biodegradable, and natural materials
• Domestic production
• Low waste practices

Always a Work in Progress

Sustainability is a vague term and gets thrown around a lot - and something we have been working on for over 12 years. We are always on a path to improve and this year we have plans to make good on these promises. We have plans to take steps forward toward more sustainable packaging, reducing our paper use and converting to only post-consumer recycled paper, experimenting with new innovative materials and processes and continue to expand on operational efficiencies.

Conscious Creation

For us, quality means more than just a well-finished bag or functional coaster, it means incorporating everything from where a material is sourced and how it’s made, to how we treat the people whose art and passion transform it into Graf Lantz products.

• Products built to last
• Renewable, biodegradable, and natural materials
• Domestic production
• Low waste practices

Always a Work in Progress

Sustainability is a vague term and gets thrown around a lot - and something we have been working on for over 12 years. We are always on a path to improve and this year we have plans to make good on these promises. We have plans to take steps forward toward more sustainable packaging, reducing our paper use and converting to only post-consumer recycled paper, experimenting with new innovative materials and processes and continue to expand on operational efficiencies.

The Magic of Merino Wool Felt

The Magic of

Merino Wool Felt

A Closer Look at Merino Wool Felt

100% Natural:
Grown year-round from the Merino wool sheep consuming a simple blend of water, air, sunshine, and grass.

100% Biodegradable:
Wool fibers naturally and quickly decompose in soil and, in effect, release valuable nutrients (like nitrogen, sulfur, and carbon) back into the earth and fertilize the soil.

100% Renewable:
Every year Australian sheep produce new fleece, making wool a completely renewable fiber.

Carbon-based:
Merino wool is made up of 50% organic atmospheric carbon coming from their pasture diet and supports a renewable lifecycle and system.

Epic Durability:
The average lifetime of wool items is more than 50% longer than cotton garments and are washed less often.

– Courtesy of The Woolmark Company

A Closer Look at Merino Wool Felt

100% Natural:
Grown year-round from the Merino wool sheep consuming a simple blend of water, air, sunshine, and grass.

100% Biodegradable:
Wool fibers naturally and quickly decompose in soil and, in effect, release valuable nutrients (like nitrogen, sulfur, and carbon) back into the earth and fertilize the soil.

100% Renewable:
Every year Australian sheep produce new fleece, making wool a completely renewable fiber.

Carbon-based:
Merino wool is made up of 50% organic atmospheric carbon coming from their pasture diet and supports a renewable lifecycle and system.

Epic Durability:
The average lifetime of wool items is more than 50% longer than cotton garments and are washed less often.

– Courtesy of The Woolmark Company

Vegetable Tanned Leather

We use vegetable tanned hides whenever possible in our a tanning process free of artificial chemicals products. With the vegetable tanning process, the oldest methods are still used to create high-quality leather goods. Hides are soaked in a solution of plant matter (mostly tree bark), which naturally pulls water out and preserves the leather. This process takes up to two months and is watched over closely by skilled artisans.

The natural vegetable tanned leather we use will darken and develop a patina over time with wear and exposure to the sunlight. The richness and beauty of the aging process represent the timelessness we aspire to in our designs.

Vegetable Tanned Leather

We use vegetable tanned hides whenever possible in our a tanning process free of artificial chemicals products. With the vegetable tanning process, the oldest methods are still used to create high-quality leather goods. Hides are soaked in a solution of plant matter (mostly tree bark), which naturally pulls water out and preserves the leather. This process takes up to two months and is watched over closely by skilled artisans.

The natural vegetable tanned leather we use will darken and develop a patina over time with wear and exposure to the sunlight. The richness and beauty of the aging process represent the timelessness we aspire to in our designs.


Our key values:

Products made to last

We are consistently striving to create timeless products that are built to last. Choosing quality materials and sustainable practices over trends and convenience sets us apart and our customers recognize and appreciate the effort. We systematically combine ultra-durable materials with hand- touched craftsmanship for the longest lifetime potential for all of our products.

Waste not want not

The Graf Lantz sustainability and business policies are classic and simple: Use quality materials and waste as little as possible. We work hard to ensure every last scrap and off-cut is utilized somewhere in our product line. This follows our philosophy that true sustainability begins with the choices we make every day.

Our key values:

Products made to last

We are consistently striving to create timeless products that are built to last. Choosing quality materials and sustainable practices over trends and convenience sets us apart and our customers recognize and appreciate the effort. We systematically combine ultra-durable materials with hand- touched craftsmanship for the longest lifetime potential for all of our products.

Waste not want not

The Graf Lantz sustainability and business policies are classic and simple: Use quality materials and waste as little as possible. We work hard to ensure every last scrap and off-cut is utilized somewhere in our product line. This follows our philosophy that true sustainability begins with the choices we make every day.

We got the science to prove:

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